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FOR WHOM: Ideal for users looking for a water-based pomade with superior hold, smooth application, and a low shine/matte finish.
WHAT IT DOES: This pomade keeps your hair held high and tight all day. Perfect for slick styles, pompadours, modern side parts, and everything in between. It rinses off easily with just a small amount of shampoo.
PRO TIP: Start by applying a small amount of product into blow-dried hair, working from back to front. Adjust the amount until you achieve the desired hold. First, blow-dry your hair with medium heat to get it into your desired shape. Then, use the cold setting on your blowdryer to style the hair into the finished look. Your hair will stay malleable all day, making it easy to restyle by simply running your fingers through it.